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    Prime Time: Make Your Makeup Last

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    We've all dreamed of makeup that lasts all day and all night without a single smudge or any fading. Although keeping your makeup for hours on end seems impossible, you can up your chances by using...

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    • 7 of 19
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    We Took the Too Faced Face Off Challenge!

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    BB creams are one of the biggest skin sensations in Asia that have finally arrived on our shores. Too Faced’s new Tinted Beauty Balm is a multi-benefit skin care makeup that is formulated with an...

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    • 8 of 19
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    Simply Vera Vera Wang Launches Complementary Cosmetics for Kohl’s

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    Is there anything Vera Wang can’t do? She’s conquered many facets of the fashion world and has fully immersed herself in fragrance, but now she’s taking beauty head on with her Simply Vera Vera...

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    • 9 of 19
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    The Body Shop Delivers Beauty With a Heart

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    The Body Shop is putting the wellness values it keeps close to heart on its sleeve by partnering with model, actress, and activist, Lily Cole. The brand has crafted a limited edition collection...

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    • 10 of 19
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    Snag Salma’s "Savages" Premiere Look

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    Salma Hayek shined on the red carpet at Monday’s premiere of Savages, and it wasn’t just because of her glittering green gown. She radiated her natural beauty with products from her own beauty...

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    • 11 of 19
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    Get The Look: Janelle Monaé at the 2013 Grammy Nominations Party

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    Music's biggest night, The Grammy Awards, is right around the corner. Last night, Taylor Swift and LL Cool J hosted the 55th annual ceremony's live nominations special, announcing Frank Ocean, Fun.,...

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    • 12 of 19
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    Go Behind-the-Scenes with Halle Berry

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    Halle Berry’s making her peepers pop this spring for Revlon’s PhotoReady Primer + Shadow. Elle got the exclusive first look at behind-the-scenes photos of Berry sporting springy spirals and...

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    • 13 of 19
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    Holiday How To: Achieve a Glittery Smokey Eye

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    Where there is smoke, there should be glitter. If your don't believe us, try out the glittery smokey eye yourself; we dare you not to fall in love with the results. For the look, perfect for...

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    • 14 of 19
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    Smashbox Joins The Bling Ring

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    Smashbox is hanging around with the wrong crowd, but for all the right reasons! The beauty brand is marking its partnership with Sofia Coppola with a limited edition kit for her new film that has...

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    • 15 of 19
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    How to Get a Flawless Face

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    Regardless of shadows, liner, mascara, and lipstick, nothing can ruin a look faster than flubbed up foundation. Luckily, as Make Up For Ever builds its Foundation Nation, the brand brought in...

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    • 16 of 19
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